Our Story
Why We
Started Unbroker
Smarter Business Sales for Every Owner
Building a small business takes years of sweat and sacrifice. But when it’s time to sell, most owners still face outdated options and bloated fees. Too many walk away with less than they deserve. Some give up altogether.
After selling our own business, we realized firsthand how broken the process was — and how much better it could be. Today, we’re making business sales smarter, fairer, and lower-cost. Now owners can exit on their terms.
Every business has a buyer. Every owner deserves an exit.
"We sold our business — and discovered owners deserve a smarter way out."
Cory and Michelle Hogan
Unbroker Founders
pictured 2003
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Our Promise
Smarter Business Sales,
No Compromises.
Expect more when you work with Unbroker.
Our Founders
We've Been
In Your Shoes
We started Unbroker after selling our own business.
We’ve sold more than a few others since then.
Cory Hogan
Co-Founder & CEO
After starting, scaling, and selling his own small business early on, Cory saw firsthand how outdated methods and fat fees left too many owners wanting. Drawing on two decades of later experience leading over $20B in transactions at companies like Lob (YC), InMoment (PE), Qualtrics (IPO), and Oracle, with degrees from BYU and Harvard, Cory founded Unbroker to provide a smarter way for business owners to exit.
Michelle Hogan
Co-Founder
Having owned and sold her own small business, Michelle understands firsthand the challenges and emotions business owners face when it’s time to exit. With a lifelong focus on family and community, she brings operational and financial discipline paired with personal empathy. Michelle helped shape Unbroker’s foundation and continues to advance its mission of delivering smarter business sales.
Our Team
Meet A Few
Exit Advisors
Former owners, coaches, and deal professionals, each part of the nationwide team supporting every Unbroker seller.

Ready to Meet More of Our Advisors?
Our Network
Expanding Footprint,
National Reach.
Unbroker serves all 50 U.S. states and a growing international audience from offices in 10 major markets. We’re building toward a global network of 1,000+ Exit Advisors, ready to help business owners exit smarter.
Our Proof
Backed by Data.
Powered by Success.
With decades of transaction leadership, Unbroker combines cutting-edge data with expert guidance.
Every process is built on security, confidentiality, and trust.
$20B+
$20B+
Unbroker team transaction experience
10,000
10,000+
Unbroker analyzed business valuations
100%
100%
Unbroker processes are 100% confidential
42M
42M
Unbroker’s network includes 42 million buyer views
Join Us
Join the Movement.
Join the Future.
We’re creating a nationwide movement to deliver smarter, fairer, lower-fee business sales.
Whether you’re an experienced advisor, a professional ready to help owners succeed, or an organization seeking partnership, there’s a place for you at Unbroker.
"I’m proud of what Unbroker offers our nation's entrepreneurs."
Governor Kelly Ayotte
New Hampshire
★★★★★
4.9 on Google reviews
Ready to Talk?
Book My Call
Practical advice on fit, timeline, and pricing — no pressure.
15-30 min · Confidential · No salespeople
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Cancel or reschedule anytime.